It is not a secret that innovation products, including various revolutionary gadgets and devices, become very popular long before their actual release. Developers purposefully arrange presentations of such anticipated products and start advertising campaigns, including TV commercials. As a result, they get long lines of potential consumers waiting for hours for their turn to purchase the log-awaited gadget.
Sony is one of such companies. Its Chinese fans keep storming local retailers to book a copy of PlayStation Vita (PS Vita, Japaneseプレイステーション・ヴィータ) - an upcoming handheld game console by Sony Computer Ent., the successor of PlayStation Portable. The recent demonstration was a great success.
Japanese gamers will be able to buy the console starting on December 17th while their Chinese counterparts will get such an opportunity only on December 23rd.
The new product was first announced on Jan 27th 2011 at PlayStation Meeting 2011 together with PlayStation Suite.
Sony Corp. The corporation’s net losses in the 1st quarter of the 2011/12 financial year (started on April 1st 2011) nearly reached $552 million against the net profit of $728,06 million for the previous period.
According to the Department of Portfolio Investment of , the major reason for such a considerable decline in sales is lower demand for PCs, LCD TVs, data storage devices and batteries. While the corporation’s stock is in downtrend and there are no fundamental signs of improvement, it is not a good asset to invest right now. Some analysts anticipate a rally in December. But we see it as a seasonal factor, (Christmas and New Year shopping fever). If you cannot help investing in this stock, consider short-term investments only.
